Being a combination of filtering spam bots out of websites and boosting sales by using captcha content as ads –
Ads Captcha is by no doubt a genius idea!
It solves two of the biggest problems of commercial sites:
1) As a Captcha test it verifies the user as human (not machine), meaning it prevents spam and keeps websites secured.
2) As an Ad Captcha it promotes sales by drawing user’s attention to the product which the captcha content talks about.
This idea is brilliant, indeed. Both the user and the owner of the site might gain advantage of this new innovation.
The user will not have to break his head and torture his eyes while deciphering distorted letters or words, while advertisers will increase impact on the user, promoting sale income, consequently.
Yet, I cannot bring myself not to think about the day when these robots will learn to crack Ad Captchas, as we know that ordinary captchas can be, in some cases, cracked by bots…
When that day arrives – commercial sites will be flooded by robots that will know how to answer the question about the product on the ad, identify it, and pass the Captcha test, but as robots, are far from being influenced by advertising whatsoever.
Let’s hold our fingers and hope that this day will never come.
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